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Utilising interactive storytelling to engage with your audience
Related topics:
MedTech, Europe, Commercial, Digital & Technology
Overview
- Interactive content is not the future, it is now. The importance of a two-way dialogue with your audience.
- The true power of stories: Turning current patients into advocates and connecting with future patients.
- Healthcare is not the exception: Today’s patients are more informed than ever, which means we must engage with them in ways in which they are already communicating.
Speaker
Alexandria Coe
Marketing Communication Multimedia Manager
LDR Spine, USA
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.