This presentation will discuss how to build an agile digital department that drives
marketing transformation and how to leverage digital marketing technologies
to drive efficiency and build one-to-one relationships with consumers and B2B
customers. Increasing consumer intimacy and enabling consumers to connect
with one another while, internally, breaking down silos to gain a 360° view of
the consumer and align brand experience priorities across departments.
Alex Mari
Global Director of Digital Marketing
Sonova, Switzerland
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.