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Support customers’ journeys: A discussion of the tools and technologies you need while providing an engaging customer experience
Related topics:
MedTech, USA, Commercial
Overview
- Understand what your customers expect (to be inspired, engaged, guided, informed, etc.) to determine how to best meet those needs
- Evaluate which technologies and employee skillsets will help you meet these needs
- Move customers along their paths to purchases by providing relevant, engaging information via the channels they prefer
- Develop a roadmap to launch a program focused on customers’ journeys
Speaker
Klaas Pieter Jimmink
VP Digital Transformation
GN Hearing
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.