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Sales force effectiveness and KPIs in commercial performance
Related topics:
MedTech, Europe, Commercial
Overview
- Definition of effectiveness in sales force.
- General remarks on Go-to-Market models (direct / indirect):
Criteria of choice. - The ideal sales force structure.
- How to guide and monitor sales forces: (Cockpit / KPIs.)
Speaker
Matthias Brumm
President & CEO, Meyra Gmbh., Germany
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This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.