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Panel Discussion: Market Intelligence & Customer Insights for MedTech

Related topics: MedTech, Commercial

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Overview
  • How are commercial analytics reshaping the future of MedTech? Enabling ”smarter” business models.
  • What lessons can be learned from other industries and how they leverage competitive intelligence capabilities to enhance market research and business effectiveness?
  • The role of commercial big data to facilitate better corporate intelligence to develop a long-term corporate strategy and operational effectiveness.
Panelists

John Bernard
Marketing Director, EMEA
Dexcom, UK

Berit Dahl
Market and Business Insights Manager Europe and Canada
Smith & Nephew, Switzerland

Shane West
VP Client Relations
Cetas Healthcare Insights, Norway

Gilles Lunzenfichter
VP Sales and Marketing
Medisanté 

REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.