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Medical communications: Integrating the patient voice

Related topics: Medical Affairs & Stakeholder Engagement, Global (non-specific), Patient-Centricity & Care, Life Sciences (not-specific)

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Overview
  • Identify key questions that should be asked when determining if medical communications are meaningful for patients.
  • Working with stakeholders to provide insights for patient-centric communications.
  • Describe two case studies that demonstrate how medical communications to patients were vastly improved by applying patient insights.
Speaker

William C Maier
Chief Scientific Officer and Head of Patient-Centered Sciences
Mapi Group

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REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of NextLevel Life Sciences.

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