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Integrating real-world evidence into global market access planning

Related topics: Pharmaceutical/Biotech, Market Access & HEOR, Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research, Global (non-specific)

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Overview
  • Regulators and payer considerations of the ‘key value drivers’ in RWE generation.
  • Highly successful RWE strategies, study designs and best practices and how they differ across global markets.
  • How medical affairs can best utilise RWE to support market access decision making.
Speakers

Leanne Larson
Vice President and Global Head, Observational Research
Parexel, USA

Oliver Leatham
Vice President and Head, Pricing and Market Access
Parexel, UK

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REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of NextLevel Life Sciences.

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