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Innovative approaches to achieving sales force & distributor effectiveness for medical devices

Related topics: MedTech, Commercial, Global (non-specific)

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Overview
  • Understanding what are the key performance metrics (quantitative and qualitative) to achieve commercial performance in direct and distributor-driven markets?
  • Working within procurement processes of Purchasing Groups to deliver appropriate pricing and support value?
  • Understanding customer needs to deliver “turnkey” solutions and become a partner, not just a supplier to your customers.
  • Effectively working in partnership with distributors to achieve win-win performance improvements.
Panelists

Matthias Brumm
President & CEO, Meyra Gmbh., Germany

Louella Morton
VP, International Sales & General Manager, Qstream

Joseph Mullally
Vice President of International Sales & Marketing
Vascular Insights, LLC, USA

Richard Zeissig
Director of International Sales, Waldemar Link, Germany

Keith Pelatowski
Vice President and General Manager International
RT I Surgical, USA

Jay Bratcher
Commercial Capability Manager Cardiology, Europe
Boston Scientific, UK

REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.