Videos Library
Innovative approaches to achieving commercial excellence & customer satisfaction for medical devices
Related topics:
MedTech, Commercial, Global (non-specific)
Overview
- How commercial analytics are reshaping the future of MedTech: Enabling enhanced business models.
- Patient-centric approaches: Designing business models around enhancing the patient experience for your products.
- Understanding what are the key performance metrics (quantitative and qualitative) to demonstrate improved commercial performance.
- Developing evidence and demonstrating value through health economic and improved outcomes: How can this be achieved on limited budgets?
Panelists
Perry van Rijsingen
Independent Expert, Former Senior Vice president
and CEO, Philips Corporate Venturing Business “Healthcare Incubator”, Netherlands
Grady Davis
Senior Marketing Director
Medtronic, USA
Martijn Hartjes
Head of Global Product Marketing MRI
Philips Health Systems, Netherlands
Bradley Morgan
VP, Business Development, POC Medical Systems, USA
Robert Rauscher
Vice President Western Canada, Medec, Canada
REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.