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Driving value in market intelligence and customer insights initiatives

Related topics: MedTech, Market Access & HEOR, Commercial, Global (non-specific)

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Overview
  • An overview of research techniques to gain insights.
  • When NOT to use external vendors.
  • How to ask the right questions.
  • How to bring insights back into the business.
Speaker

Sumit Mehta
Managing Director
Cetas Healthcare Insights

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REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.