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Digital medical communications: HCP demand and industry supply

Related topics: Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Global (non-specific), Digital & Technology

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Overview
  • 2015 research highlights: HCP demand versus industry supply of medical content.
  • Types, sources, formats and funding of medical content: HCP behaviour and preferences.
  • Closing the gap: Overcoming challenges to meeting audience needs and increasing engagement.
  • Independent platforms: Why and how to work with them for targeted audience reach.
Speaker

Tiberio Catania
Commercial Director
EPG Health Media, UK

REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of NextLevel Life Sciences.

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