The MedTech Commercial Leaders Forum is Europe’s largest medical device-specific commercial event for good reason. With a unique range of stakeholders including payers and customers, fresh perspectives from industry and the leading solution providers in the MedTech commercial space, this is the only event Commercial, Sales, Marketing, Brand, Distribution & Procurement Directors need to attend.

Attendees who take part in this event will learn from the industry’s thought leaders on areas such as long-term customer engagement, Sales & Distribution strategy, Digital and Multichannel Marketing and also Value-Based economic selling strategies. With over 120 participants, there is a always a focused, senior-level group of peers to meet, share ideas and build networks with.

Whether you attend for 2 or 3 days, we guarantee you will have a value-added, interactive and educational experience and definitely expand your personal networks.

We look forward to having you in London at 2018’s premier MedTech Commercial event!

Request agenda here for complete speaker list

MEDTECH INDUSTRY EXPERTS

Senior Vice President - Head of Global Sales Operations
Siemens Healthineers, USA

Global Head, Marketing of Digital Products
Siemens Healthcare, Germany

General Manager, CoolSculpting International
Allergan, UK

Vice President QA/RC EMEA
Zimmer Biomet, Switzerland

Global Strategy Head, VP, Digital Platforms
Ascensia Diabetes Care, Switzerland

Senior Director, Global Digital Marketing
Abbott Rapid Diagnostics, Belgium

Vice President Marketing
Integra LifeSciences, USA

Director Global Marketing & Pricing

Philips Healthcare, USA

Director Commercial Operations Western Europe, Transcatheter Heart Valves (TAVI)
Edwards Lifesciences, Switzerland

Vice President Global Customer Marketing & Education
Straumann, Switzerland

VP of Marketing and Sales
Medica Corporation, USA

Vice President, Interventional Oncology and Spine EMEA
Merit Medical Systems, Slovakia

Director Commercial Excellence EMEA / Asia Pacific
QIAGEN, Germany

Associate Director Marketing, Central Europe
QIAGEN, Germany

Group Manager, Hospital Channel Marketing
Intuitive Surgical, USA

Executive Vice President Global Sales & Business Development
VirtaMed, Switzerland

Vice President Marketing
Pulmonx, Switzerland

Executive Vice President MosaiQ™ Commercial
Quotient, Switzerland

President of Global Sales
B Medical Systems, Belgium

Business Development Director
Xstrahl Group, Russia

 

HEALTHCARE PROVIDERS

Medical Devices - Clinical Lead, Medical Physics & Clinical Engineering
Nottingham University Hospitals
NHS Trust, UK

Chief Innovation Officer
America’s Health Insurance Plans (AHIP), USA

Head of Clinical Engineering Service
Humanitas Research Hospital, Italy

Executive Board Member
Portuguese Institute of Oncology, Porto

 

Policy Researchers & Academics

Lead in Technology & Population Health
RAND Health, USA

Leader, Healthcare Lab Research Fellow
Royal College of Art, UK

 

Experienced Solution Providers

Managing Director
Value Connected, Netherlands

Director, EMEA
Blackdot, UK

EMEA Practice Lead, Capability & People Advisory
Blackdot, UK

Director, Life Sciences
Huron Consulting, USA

Sales Transformation Leader
Showpad, Germany

Director of European Operations
Value Connected, Germany

 

 

 

 

 

 

 

Request agenda here for complete speaker list

Pictures from recent MedTech Commercial Leaders Forum. Imagine being there...

Topics the sessions will cover:

• Engaging customers and stakeholders with value-added “pull” vs “push” communication strategies.
• Offering real outcome-based, patient solutions rather than products.
• Becoming an essential “partner” integral to healthcare systems vs being merely a supplier.
• Demonstrating cost & budget-effectiveness to achieve patient access.
• Developing truly “win-win” outcomes for patients, physicians, payers, providers as well as manufacturers.
• Integrated Health Solutions as a services & solutions business focused on creating long term partnerships with HCPs and health systems to deliver value-based healthcare.

Speaker List - Day 1

General Manager, CoolSculpting International
Allergan, UK

Global Head, Marketing of Digital Products
Siemens Healthcare, Germany

Director, EMEA
Blackdot, UK

EMEA Practice Lead, Capability & People Advisory
Blackdot, UK

President of Global Sales
B Medical Systems, Belgium

Director, Life Sciences
Huron Consulting, USA

Medical Devices - Clinical Lead, Medical Physics & Clinical Engineering
Nottingham University Hospitals
NHS Trust, UK

Head of Clinical Engineering Service
Humanitas Research Hospital, Italy

Chief Innovation Officer
America’s Health Insurance Plans (AHIP), USA

Managing Director
Value Connected, Netherlands

Executive Board Member
Portuguese Institute of Oncology, Porto

Topics the sessions will cover:

• Building & maintaining long-term partnerships with hospital finance & procurement directors, physicians & surgeons.
• Tailoring your approach to key stakeholders for specific device classes.
• Moving away from large sales forces & concentrating on key account management to increase sales force effectiveness.
• Training & Implementing “economic selling” in order to demonstrate value to physicians & decision makers.

Speaker List - Day 2 - Stream 1

Senior Vice President - Head of Global Sales Operations
Siemens Healthineers, USA

Director Commercial Operations Western Europe, Transcatheter Heart Valves (TAVI)
Edwards Lifesciences, Switzerland

Sales Transformation Leader
Showpad, Germany

Director Commercial Excellence EMEA / Asia Pacific
QIAGEN, Germany

Vice President, Interventional Oncology and Spine EMEA
Merit Medical Systems, Slovakia

Executive Vice President Global Sales & Business Development
VirtaMed, Switzerland

Vice President QA/RC EMEA
Zimmer Biomet, Switzerland

Business Development Director
Xstrahl Group, Russia

 

Topics the sessions will cover:

• Improving brand & product awareness via social media & digital platforms.
• How to truly demonstrate “value” via traditional vs novel marketing tools & strategies.
• Meeting multiple levels of decision-maker needs on limited marketing resources.
• Strategies to communicate & engage physicians and stakeholders with modern online tools & apps.
• Delivering ROI and effectively communicating your product benefits with your customers in an ethical, long-term, mutually-beneficial manner.

Speaker List - Day 2 - Stream 2

Vice President Marketing
Integra LifeSciences, USA

Director Global Marketing & Pricing

Philips Healthcare, USA

Vice President Global Customer Marketing & Education
Straumann, Switzerland

Vice President Marketing
Pulmonx, Switzerland

Senior Director, Global Digital Marketing
Abbott Rapid Diagnostics, Belgium

VP of Marketing and Sales
Medica Corporation, USA

Associate Director Marketing, Central Europe
QIAGEN, Germany

Global Strategy Head, VP, Digital Platforms
Ascensia Diabetes Care, Switzerland

Topics the sessions will cover:

Understanding the market access environment today and its impact on value definitions
What is the role of commercial teams in economic selling?
Overcoming the challenge of quantifying value
Building effective tools and training methods
Collaborating with market access teams
Value-based procurement & early interaction with customers
Translating competitive intelligence into strategic implications for decision making.

Speaker List - Day 3

Lead in Technology & Population Health
RAND Health, USA

Executive Vice President MosaiQ™ Commercial
Quotient, Switzerland

Group Manager, Hospital Channel Marketing
Intuitive Surgical, USA

Executive Vice President Global Sales & Business Development
VirtaMed, Switzerland

Leader, Healthcare Lab
Research Fellow
Royal College of Art, UK

Managing Director
Value Connected, Netherlands

Director of European Operations
Value Connected, Germany

This event will provide all delegates the chance to meet one another through our many networking opportunities. With pre-event, mid-morning and mid-afternoon breaks as a standard, this event will also feature a complimentary networking dinner for all participants.

This evening will allow you to meet with our expert speaker panel who represent many stakeholder groups in a less formal setting. Our networking lunches will also allow you plenty of time to meet with your peers and colleagues whilst you refuel through the event.

Senior representatives of medical device companies involved in:

Commercial operations & strategy, sales & sales force effectiveness, strategic & operational marketing, multi-channel marketing, digital & online marketing, competitive & business intelligence, customer data analytics, business unit managers, distributor management, regional & general managers.
Chief Executive Officer, Chief Strategy Officer, Chief Operations Officer, Customer Excellence & Senior Executives.
Customer Training & Education, Clinical Training, Clinical Education, Professional Education, Global Education & Training, Medical Education, Field Clinical Services, Nurse Education & Training, PACE – Professional Affairs & Clinical Education, Scientific & Medical Affairs, Customer Relationship Management, Stakeholder Relations.

 

Event Partners

This event is accredited for CPD (Continuing Professional Development) status

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